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Posted: Wed Dec 18, 2002 3:24 pm
Posted: Wed Dec 18, 2002 7:57 pm
Don't say I never do anything for ya. http://www.bigdaix.com/linksmain.htmI
need to sort out the size and compression a little, but the banner does the job.Shane.
Posted: Wed Dec 18, 2002 9:19 pm
Posted: Wed Dec 18, 2002 9:34 pm
>>There is one other practical issue to consider of course. Say I changed the forum's URL - the Flash file would have to be re-done, and you couldn't do it without having access to Flash. That's purely a deep-linking issue though.<<That's just nitpicking. The file can be emailed easily enough and URL changes can be made in seconds. Yes you need flash to edit it yourself, or someone who has flash can do it for you.Shane.
Posted: Wed Dec 18, 2002 9:48 pm
Posted: Sat Dec 28, 2002 1:01 am
That, actually is a good point. The file itself is next to nothing (28kb) but you are right, search engine wise you would be buggered. But as your Site is fairly high up on Star Fleet searches, I dont think it would hurt you.Of course it wouldn't be as usefull for newer sites.Isn't there a trick where you type a word connected to your site as many times as you can in a html page and it then appears higher up the list of searches? Shane.
Posted: Sat Dec 28, 2002 3:19 pm
Yes, that trick used to work - right up until the point search engines got sophisticated enough to recognise it! Getting rated on search engines (without paying) is an art form all to itself in many ways, because none of them will say quite how their indexing systems work. So your best bet is always to try and get other sites to link to you in combination with whatever search engines might pick you up - that way there are two main avenues people can find you through...
Posted: Sun Dec 29, 2002 7:10 am
This is why Google is favored among the savvy web geeks like myself
(aside from it's simplicity and lack of intrusive ads).Google explains in simple english how its search engine works. There's no paying to get higher ranks or fancy keyword trickery to get listed higher. Yes, keywords are still relevant, but they only account for a part of the equation. From PageRank Explained:Quote PageRank relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page's value. In essence, Google interprets a link from page A to page B as a vote, by page A, for page B. But, Google looks at more than the sheer volume of votes, or links a page receives; it also analyzes the page that casts the vote. Votes cast by pages that are themselves "important" weigh more heavily and help to make other pages "important."Important, high-quality sites receive a higher PageRank, which Google remembers each time it conducts a search. Of course, important pages mean nothing to you if they don't match your query. So, Google combines PageRank with sophisticated text-matching techniques to find pages that are both important and relevant to your search. Google goes far beyond the number of times a term appears on a page and examines all aspects of the page's content (and the content of the pages linking to it) to determine if it's a good match for your query. So, basically, as more people link to and visit your site, your rank climbs higher. This is what you were referring to, right Andy? How Google analyzes the rest of the data, of course, is a trade secret.It's nice to see that SFXB is the fourth page listed when you query for "star fleet" and the third when searching for "x-bomber".
Posted: Sun Dec 29, 2002 12:48 pm
Yes, that's certainly a factor that's helped SFXB I think - in the "early days" it suffered, inevitably, from the amount of star "everything else" sites that were around. So in response to that I mentioned the site on newsgroups and set about getting other sites to link to SFXB (or adamantium as it then was). I doubt that helped much in the short term, but now that engines like Google factor linkage into their calculations it clearly does otherwise SFXB wouldn't be so high up on the international search. Another thing which may have helped is the switch to using different directories on the site - all the homepage links in them may also count as linkage back to the homepage, although I'm not 100% sure about that because they are in the same domain of course. Google does seem to be play it pretty straight up, as you say Brad, which is nice if you know your stuff but can't afford to pay for a better ranking. Google does support keyword placements, incidentally - but it's relatively inobtrusive...